Casual Cattle Conversations

Optimizing Bull Selection: Questions to Ask Yourself Before You Start Buying

|| Season 07 : Episode 04 || Kiernan Brandt joins me for a conversation about bull selection criteria. This episode is designed to help producers prepare for sorting through the mountain of bull sale catalogs, ads and videos before sale season picks up even more!

In this episode, you will be able to:

• Identify key bull selection criteria for maximizing profitability in your cattle operation.

• Understand the critical role of genetics in shaping the performance and health of your cattle herd.

• Explore how the cow's environment and genetics influence the overall success of your cattle operation.

• Recognize the significance of temperament when selecting bulls for your herd's efficiency and ease of management.

• Maximize bull longevity and herd efficiency with strategic selection practices.

My special guest is Kiernan Brandt

Kiernan Brandt, a professional service technician at TransOva, brings a wealth of expertise to the table. With a background in heifer development and reproductive physiology, coupled with hands-on experience working with producers as an extension field specialist for SDSU, Kiernan has honed his skills in optimizing and streamlining cattle operations. His current role involves leveraging advanced reproductive technology to propagate top-tier cattle genetics, making him an invaluable resource for cattle producers aiming to enhance their bull selection process. Drawing from his roots in Wyoming and a strong passion for the agricultural lifestyle, Kiernan's insights offer practical and proven strategies for maximizing conception rates and genetic progress in cattle operations.

The key moments in this episode are:
00:00:02 - Introduction to the Red Angus breed

00:02:23 - Guest Introduction and Background

00:07:01 - Importance of Diverse Perspectives

00:11:36 - Reflection on Cowherd and Management

00:15:02 - Understanding Environment in Bull Selection

00:15:29 - Understanding the Ranching Environment

00:19:30 - Balancing Cow Size and Efficiency

00:22:50 - HerdDog: The Smart Cattle Monitoring Solution https://www.herddogg.com/

00:23:15 - Adding Smart Pounds Through Genetic Selection

00:30:53 - Age of Bulls and Long-Term Success

00:31:36 - Importance of Mature Bulls

00:32:23 - Benefits of Data-Driven Decisions

00:33:57 - Marketing Plan Considerations

00:38:04 - Common Mistakes in Bull Selection

Full Show Notes: https://www.casualcattleconversations.com/casual-cattle-conversations-podcast-shownotes 

Free Weekly Resources: https://www.casualcattleconversations.com/ranching-resources 

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The easiest way to create a new revenue stream for your ranch is with LandTrust. Learn more here! www.landtrust.com/a/cattleconvos 

Take Your Ranch to the Next Level

Once a month Shaye hosts Q&A calls between cattle producers and beef industry leaders to help ranchers find answers to their questions and improve their bottom lines. The best part is you get expert insight from the comfort of your own ranch and get to ask any question you want relating to the topic!

Learn More About RancherMinds: https://www.casualcattleconversations.com/ranchermind-events 

Connect with me on Social Media

Facebook - https://www.facebook.com/cattleconvos

Instagram - https://www.instagram.com/cattleconvos/

Podcast Coaching

Do you have an existing podcast or want to start a new one but don't know where to start? Connect with Shaye and she will lay out everything you need to know to get you started on the right foot.

Find podcast resources and coaching opportunities here! https://www.casualcattleconversations.com/podcast-coaching

Create Extra Revenue with the Resources You Already Have

|| Season 7: Episode 03 || If you're feeling frustrated by the seasonal nature of your income as a cattle producer, farmer, or landowner, struggling to make ends meet during the off-season, then you are not alone! Perhaps you've been relying on traditional methods such as selling livestock or crops, only to find that your income fluctuates drastically throughout the year, leaving you financially strained. Instead of achieving a consistent and stable year-round income, you may find yourself constantly worrying about how to cover expenses during lean months. It's time to explore new opportunities to generate year-round income through Land Trust.

In this episode, you will be able to:

• Maximize year-round income potential with LandTrust benefits.

• Unlock profitable opportunities through LandTrust for farmers and landowners.

• Streamline the setup process for LandTrust to ensure easy implementation.

• Emphasize the significance of profitability for agricultural communities.

• Drive consistent and sustainable income with LandTrust strategies.

My special guest is Nic De Castro

Nic De Castro is the founder and CEO of Land Trust, a leading land-sharing marketplace focused on outdoor recreation. With a background deeply rooted in hunting and fishing, Nic identified the need for a platform that facilitates access to private lands for outdoor activities, ranging from hunting and fishing to foraging and farm experiences. His vision has resulted in a mutually beneficial solution for landowners, recreationists, and rural communities, offering a new approach to generating year-round income. Through LandTrust, Nic has streamlined the process for landowners to list their properties, providing a hassle-free way to participate in the market and retain full control. His commitment to simplicity, convenience, and fairness is evident in the company's business model which prioritizes the landowners' financial interests. Nic's strategic approach and dedication to fostering positive relationships between landowners and outdoor enthusiasts have solidified LandTrust as a valuable resource for those seeking to maximize the potential of their land.

The key moments in this episode are:
00:00:02 - Introduction to LandTrust

00:02:29 - Motivation behind LandTrust

00:07:02 - Process for Landowners to Join LandTrust

00:10:15 - Income Opportunities for Landowners

00:13:46 - Rural Economic Development and Future Growth

00:14:11 - Building Trust and Safety Measures

00:16:05 - Insurance Coverage for Landowners

00:19:37 - Rural Economic Development

00:25:22 - Year-Round Opportunities

00:27:38 - Future Opportunities

00:28:04 - LandTrust Benefits for Rural Communities

00:29:04 - Reach Out and Get Involved

00:29:40 - Driving Profitable Income

00:30:07 - Take Action and Connect

00:30:19 - Conclusion

HerdDogg: https://www.herddogg.com/

Full Show Notes: https://www.casualcattleconversations.com/casual-cattle-conversations-podcast-shownotes 

Free Weekly Resources: https://www.casualcattleconversations.com/ranching-resources 

•

The easiest way to create a new revenue stream for your ranch is with LandTrust. Learn more here! www.landtrust.com/a/cattleconvos 

Take Your Ranch to the Next Level

Once a month Shaye hosts Q&A calls between cattle producers and beef industry leaders to help ranchers find answers to their questions and improve their bottom lines. The best part is you get expert insight from the comfort of your own ranch and get to ask any question you want relating to the topic!

Learn More About RancherMinds: https://www.casualcattleconversations.com/ranchermind-events 

Connect with me on Social Media

Facebook - https://www.facebook.com/cattleconvos

Instagram - https://www.instagram.com/cattleconvos/

Podcast Coaching

Do you have an existing podcast or want to start a new one but don't know where to start? Connect with Shaye and she will lay out everything you need to know to get you started on the right foot.

Find podcast resources and coaching opportunities here! https://www.casualcattleconversations.com/podcast-coaching

Boosting Forage and Rebuilding Soil Health on Rented Land: A Cattleman Shares His Approach

Season 7 || Episode 02 • Do you want to enhance the productivity of your leased land for cattle production? CJ Blew will reveal the key to improving soil and forage quality, leading to more sustainable grazing practices from environmental and economic standpoints. Discover how the family members of Blew Partnership work together to rehabilitate leased grazing lands in Kansas. By implementing these strategies, they leave land better than they found it while building a thriving diversified beef cattle operation.

In this episode, you will be able to:

• Discover how to find leased land opportunities that work in your favor.

• Learn the crucial role of maintaining good relationships with landlords.

• Become inspired to take on new opportunities.

• Understand the importance of considering the wishes of the current generation when planning for the future.

• Discover the starting point of rehabilitating grazing lands.

My special guest is CJ Blew

CJ Blew is a seasoned cattle rancher from south-central Kansas, where he operates a family partnership primarily focused on a commercial cow-calf operation. With a strong emphasis on sustainable land management and conservation practices, CJ and his brother have successfully thrived on leased lands, which constitute the majority of their operational base. Their commitment to land stewardship is evident in their strategies for improving soil and forage quality through grazing, soil rehabilitation, and forage management. With a wealth of practical knowledge and experience, CJ's insights are invaluable for landowners looking to enhance their grazing operations and improve land quality on leased lands.

The key moments in this episode are:
00:00:02 - Introduction to Red Angus Cattle

00:02:11 - Overview of the Cattle Operation

00:07:19 - Grazing Practices and Calving

00:09:11 - Land Rehabilitation and Partnerships

00:14:50 - Connecting with Landowners

00:15:20 - Regenerative Agriculture and Land Rehabilitation

00:16:49 - Converting Crop Land to Perennial Forage

00:20:40 - Learning Grazing Management

00:23:10 - Reflecting on Past Decisions

00:25:03 - Managing Risks in Ranching

00:30:47 - Family Dynamic and Succession Planning

00:32:22 - Challenges of Succession Planning

00:33:46 - Generational Change and Land Management

00:34:57 - The Epidemic of Inadequate Planning

00:35:39 - Advice for Young Producers

Resources:

Red Angus Association - https://redangus.org/

HerdDogg - https://www.herddogg.com/

 

Full Show Notes: https://www.casualcattleconversations.com/casual-cattle-conversations-podcast-shownotes 

Free Weekly Resources: https://www.casualcattleconversations.com/ranching-resources 

•

The easiest way to create a new revenue stream for your ranch is with LandTrust. Learn more here! www.landtrust.com/a/cattleconvos 

Take Your Ranch to the Next Level

Once a month Shaye hosts Q&A calls between cattle producers and beef industry leaders to help ranchers find answers to their questions and improve their bottom lines. The best part is you get expert insight from the comfort of your own ranch and get to ask any question you want relating to the topic!

Learn More About RancherMinds: https://www.casualcattleconversations.com/ranchermind-events 

Connect with me on Social Media

Facebook - https://www.facebook.com/cattleconvos

Instagram - https://www.instagram.com/cattleconvos/

Podcast Coaching

Do you have an existing podcast or want to start a new one but don't know where to start? Connect with Shaye and she will lay out everything you need to know to get you started on the right foot.

Find podcast resources and coaching opportunities here! https://www.casualcattleconversations.com/podcast-coaching

Beat the Calving Season Scramble by Preparing Now

Season 7, Episode 1: Join veterinarian Chelsea Woodcock and Wes Chism from Gallagher North America as they uncover the secrets to a successful spring calving season, navigating the delicate balance of herd health and the challenges of record keeping.

In this episode, you will be able to:

• Master successful spring calving strategies for healthier herds.

• Implement the efficient Sandhills calving system for better outcomes.

• Maximize herd health with optimal vaccination timing for calves.

• Elevate herd management practices through the importance of record-keeping.

• Understand why BCS and nutrition are important to monitor throughout the year.

  Learn more about digital record-keeping systems: https://am.gallagher.com/en-US

The key moments in this episode are:
00:00:02 - Introduction to the Podcast

00:00:43 - Importance of Spring Calving

00:02:30 - Preparing for Calving Season

00:09:13 - Efficient Data Collection

00:11:35 - Ensuring Calf Health

00:15:03 - Implementing Sandhills Calving System

00:16:29 - Effectiveness of Calving Method

00:17:42 - Vaccinating Calves

00:19:43 - Importance of Keeping Records

00:21:50 - Conclusion and Takeaways

Full Show Notes: https://www.casualcattleconversations.com/casual-cattle-conversations-podcast-shownotes 

Free Weekly Resources: https://www.casualcattleconversations.com/ranching-resources 

•

The easiest way to create a new revenue stream for your ranch is with LandTrust. Learn more here! www.landtrust.com/a/cattleconvos 

Take Your Ranch to the Next Level

Once a month Shaye hosts Q&A calls between cattle producers and beef industry leaders to help ranchers find answers to their questions and improve their bottom lines. The best part is you get expert insight from the comfort of your own ranch and get to ask any question you want relating to the topic!

Learn More About RancherMinds: https://www.casualcattleconversations.com/ranchermind-events 

Connect with me on Social Media

Facebook - https://www.facebook.com/cattleconvos

Instagram - https://www.instagram.com/cattleconvos/

Podcast Coaching

Do you have an existing podcast or want to start a new one but don't know where to start? Connect with Shaye and she will lay out everything you need to know to get you started on the right foot.

Find podcast resources and coaching opportunities here! https://www.casualcattleconversations.com/podcast-coaching

Sorting Through the Noise: My Favorite Places for Beef Industry News

Stay ahead of the herd with my top industry resources, as I navigate the flood of information to help you make informed decisions in the ever-changing agricultural landscape.

In this episode, you will be able to:

• Gain valuable insights and stay updated with the latest trends in the agriculture industry.

• Discover top agriculture podcasts for expert interviews and in-depth discussions on farming practices and innovations.

• Stay informed with the latest industry news and trends through recommended agriculture newsletters.

• Explore insightful articles and expert opinions in valuable print magazines dedicated to agriculture.

• Access reliable and up-to-date agriculture news from top industry websites.

The key moments in this episode are:
00:00:16 - Greetings and Seasonal Wishes

00:01:30 - Introduction to RancherMind Program

00:03:12 - Podcast Recommendations

00:05:54 - Newsletters and Print Magazines

00:09:57 - Online Resources
Links:

Full Show Notes: https://www.casualcattleconversations.com/casual-cattle-conversations-podcast-shownotes 

Free Weekly Resources: https://www.casualcattleconversations.com/ranching-resources 

•

The easiest way to create a new revenue stream for your ranch is with LandTrust. Learn more here! www.landtrust.com/a/cattleconvos 

Take Your Ranch to the Next Level

Once a month Shaye hosts Q&A calls between cattle producers and beef industry leaders to help ranchers find answers to their questions and improve their bottom lines. The best part is you get expert insight from the comfort of your own ranch and get to ask any question you want relating to the topic!

Learn More About RancherMinds: https://www.casualcattleconversations.com/ranchermind-events 

Connect with me on Social Media

Facebook - https://www.facebook.com/cattleconvos

Instagram - https://www.instagram.com/cattleconvos/

Podcast Coaching

Do you have an existing podcast or want to start a new one but don't know where to start? Connect with Shaye and she will lay out everything you need to know to get you started on the right foot.

Find podcast resources and coaching opportunities here! https://www.casualcattleconversations.com/podcast-coaching

How to Set Goals for Your Ranch

As a cattle producer, staying committed to your goals is crucial for effective leadership. In this episode, I share different strategies for setting goals as well as practical strategies like phone reminders and sharing goals with others to increase your level of commitment.

In this episode, you will be able to:

• Discover the power of setting clear goals.

• Stay focused and committed to your objectives.

• Unlock effective tools to streamline goal setting.

• Learn how to regularly assess and adapt your goals.

• Master the art of leading through goal setting.

The key moments in this episode are:
00:00:02 - Introduction to the podcast and Bullpen app

00:01:13 - Importance of goal setting for cattle producers

00:04:26 - Different methods for goal setting

00:08:35 - Tips for effective goal setting

00:14:31 - Joining the RancherMind program

00:15:02 - Setting Reminders for Goal Achievement

00:16:12 - Importance of Adjusting Goals

00:17:08 - Encouragement to Set Goals

00:18:00 - Seeking Feedback and Topic Suggestions

00:18:12 - Wrapping Up and Call to Action

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BullPen: https://getpenned.com/

Full Show Notes: https://www.casualcattleconversations.com/casual-cattle-conversations-podcast-shownotes 

Free Weekly Resources: https://www.casualcattleconversations.com/ranching-resources 

•

The easiest way to create a new revenue stream for your ranch is with LandTrust. Learn more here! www.landtrust.com/a/cattleconvos 

Take Your Ranch to the Next Level

Once a month Shaye hosts Q&A calls between cattle producers and beef industry leaders to help ranchers find answers to their questions and improve their bottom lines. The best part is you get expert insight from the comfort of your own ranch and get to ask any question you want relating to the topic!

Learn More About RancherMinds: https://www.casualcattleconversations.com/ranchermind-events 

Connect with me on Social Media

Facebook - https://www.facebook.com/cattleconvos

Instagram - https://www.instagram.com/cattleconvos/

Podcast Coaching

Do you have an existing podcast or want to start a new one but don't know where to start? Connect with Shaye Wanner and she will lay out everything you need to know to get you started on the right foot.

Find podcast resources and coaching opportunities here! https://www.casualcattleconversations.com/podcast-coaching

Mastering Temporary Wire Fencing: Key Strategies for Cattle Owners - Kyler Beard, Liam Shaw

Join ranchers Kyler Beard and Liam Shaw as they share their expertise on temporary wire fencing solutions for cattle owners. With insights on high-tensile wire, fiberglass posts, and proper grounding, they provide valuable advice for improving fencing efficiency and containment. But as they delve deeper into the discussion, conversations also arise about using horses and dogs in intensive grazing scenarios as well as using grazing to prevent wildfires.

In this episode, you will be able to:

• Mastering the art of fencing leased pasture grounds can maximize grazing potential

• Discover the secrets to effective temporary wire fencing solutions for increased flexibility and containment on your ranch.

• Uncover the key factors for selecting the right fencing products to ensure durability and long-term effectiveness.

• Harness the power of quality electric fencing to enhance security and safety for your cattle and property.

• Implement reels and portable wires to streamline fencing processes and improve overall efficiency on your ranch.

My special guest is Kyler Beard, Liam Shaw

Liam Shaw, the sales representative for Gallagher Electric Fence in the Pacific Northwest, Washington, northern Idaho, and eastern Oregon, is a seasoned expert with over twelve years of experience in the industry. His extensive knowledge and hands-on experience working with electric fence needs for both producers and farm stores make him a valuable asset for understanding the intricacies of temporary wire fencing solutions. Liam's personal involvement in intensive grazing and rotational management with his own herd of cows adds a practical dimension to his insights, making him a relatable and credible resource for ranchers looking to enhance their fencing efficiency and containment strategies.

Kyler Beard, a rancher based in Ellensburg, Washington, brings a wealth of experience to the table. Starting his cattle journey in his late twenties, Kyler's focus on leasing property in a rapidly developing area has led him to innovate with temporary wire fencing solutions. His emphasis on maximizing grazing opportunities while keeping costs in check offers valuable insights for fellow ranchers looking to optimize their operations. With a strong background in utilizing temporary wire for intensive grazing and containment, Kyler's practical experience and problem-solving approach make him a valuable guest for gaining practical knowledge in the cattle industry.

Learn more about Gallagher: https://am.gallagher.com/en-US

The key moments in this episode are:
00:00:02 - Introduction to Casual Cattle Conversations podcast

00:00:49 - Challenges of Fencing Leased Pasture Grounds

00:07:03 - Grazing Strategies and Land Management

00:09:30 - Importance of Hot Ground in Electric Fencing

00:12:58 - Tools for Successful Portable Grazing Systems

00:13:52 - Implementing Reels for Fencing

00:14:50 - Benefits of Gallagher Spring Clips

00:15:51 - Importance of Geared Reels

00:17:24 - Common Mistakes in Temporary Fencing

00:23:01 - Training Cattle with Horses and Dogs

00:26:37 - Key Considerations for Temporary and Permanent Fencing

00:26:50 - Gratitude and Conclusion

00:27:11 - Encouragement to Implement Advice

00:27:33 - Call to Action

Full Show Notes: https://www.casualcattleconversations.com/casual-cattle-conversations-podcast-shownotes 

Free Weekly Resources: https://www.casualcattleconversations.com/ranching-resources 

•

The easiest way to create a new revenue stream for your ranch is with LandTrust. Learn more here! www.landtrust.com/a/cattleconvos 

Take Your Ranch to the Next Level

Once a month Shaye hosts Q&A calls between cattle producers and beef industry leaders to help ranchers find answers to their questions and improve their bottom lines. The best part is you get expert insight from the comfort of your own ranch and get to ask any question you want relating to the topic!

Learn More About RancherMinds: https://www.casualcattleconversations.com/ranchermind-events 

Connect with me on Social Media

Facebook - https://www.facebook.com/cattleconvos

Instagram - https://www.instagram.com/cattleconvos/

Podcast Coaching

Do you have an existing podcast or want to start a new one but don't know where to start? Connect with Shaye and she will lay out everything you need to know to get you started on the right foot.

Find podcast resources and coaching opportunities here! https://www.casualcattleconversations.com/podcast-coaching

How to Communicate with Your Ag Lender

Join host Shaye Koester and guest Mark Sand as they dive into the crucial topic of communication with your agriculture lender. Discover the secrets to building a strong banking relationship, managing finances effectively, and planning for the unpredictable challenges of farming and ranching.

In this episode, you will be able to:

• Overcome financial challenges with smart strategies for cattle producers.

• Streamline loan management for success in the cattle industry.

• Prepare for potential decrease in cattle prices with effective planning.

• Gain professional financial guidance tailored for ranchers.

• Proactively make informed financial decisions for long-term success.

My special guest is Mark Sand

Meet Mark Sand, a seasoned professional in the world of AG lending. As the location president of a bank in Steele, North Dakota, Mark brings a unique perspective to the table. With 16 years of experience in the banking industry and a background in farming, he understands the challenges and needs of farmers and ranchers. Growing up on a farm and having farmed himself, Mark has a deep understanding of the agricultural sector and the financial aspects that come with it. He approaches his work with a coaching mindset, helping his clients build strong relationships with their lenders and improve their financial management skills. With his expertise and genuine passion for the industry, Mark is a valuable guest on today's episode.

The key moments in this episode are:
00:00:02 - Introduction

00:00:52 - Bullpen App

00:01:43 - Mark Sand's Background

00:04:21 - Importance of Communication

00:07:56 - Building a Strong Relationship

00:13:29 - Getting Started in Ranching

00:14:31 - Managing Financial Obligations

00:15:11 - Navigating High Interest Rates

00:16:33 - Organizing Finances

00:18:04 - Concerns for the Future

Links:

BullPen: https://getpenned.com/

Full Show Notes: https://www.casualcattleconversations.com/casual-cattle-conversations-podcast-shownotes 

Free Weekly Resources: https://www.casualcattleconversations.com/ranching-resources 

•

The easiest way to create a new revenue stream for your ranch is with LandTrust. Learn more here! www.landtrust.com/a/cattleconvos 

Take Your Ranch to the Next Level

Once a month Shaye hosts Q&A calls between cattle producers and beef industry leaders to help ranchers find answers to their questions and improve their bottom lines. The best part is you get expert insight from the comfort of your own ranch and get to ask any question you want relating to the topic!

Learn More About RancherMinds: https://www.casualcattleconversations.com/ranchermind-events 

Connect with me on Social Media

Facebook - https://www.facebook.com/cattleconvos

Instagram - https://www.instagram.com/cattleconvos/

Podcast Coaching

Do you have an existing podcast or want to start a new one but don't know where to start? Connect with Shaye and she will lay out everything you need to know to get you started on the right foot.

Find podcast resources and coaching opportunities here! https://www.casualcattleconversations.com/podcast-coaching

Straighten Out Your Herd Records with Ray Williams

In God we trust and all others bring data, right? This phrase has been thrown around at various conventions and presentations, so I am not entirely sure who to credit for it. One thing I do know is that it is getting truer and truer each day. Whether it is data as simple as calving and vaccine records or as encompassing as DNA, weights, foot scores and anything else you can think of; it matters in today’s beef industry. Ray Williams from the team at Gallagher North America joined me for a conversation about the challenges beef producers face when it comes to data collection and management along with a few solutions to make the process easier for everyone involved. 

 

Looking for some digital solutions? Check out this offering. https://am.gallagher.com/en-US/Solutions/Weighing-and-EID-Solutions 

 

Ray Williams is an integral part of the team at Gallagher North America where he gets to help cattle producers improve their operations through various forms of technology. Ray's background and experience in the beef industry make him an expert on this topic. He knows that solutions need to be tailored to each operation for optimum performance. 

Full Show Notes: https://www.casualcattleconversations.com/casual-cattle-conversations-podcast-shownotes 

Free Weekly Resources: https://www.casualcattleconversations.com/ranching-resources 

•  

The easiest way to create a new revenue stream for your ranch is with LandTrust. Learn more here! www.landtrust.com/a/cattleconvos 

Take Your Ranch to the Next Level

Once a month Shaye hosts Q&A calls between cattle producers and beef industry leaders to help ranchers find answers to their questions and improve their bottom lines. The best part is you get expert insight from the comfort of your own ranch and get to ask any question you want relating to the topic!

Learn More About RancherMinds: https://www.casualcattleconversations.com/ranchermind-events 

Connect with me on Social Media

Facebook - https://www.facebook.com/cattleconvos

Instagram - https://www.instagram.com/cattleconvos/

Podcast Coaching

Do you have an existing podcast or want to start a new one but don't know where to start? Connect with Shaye and she will lay out everything you need to know to get you started on the right foot.

Find podcast resources and coaching opportunities here! https://www.casualcattleconversations.com/podcast-coaching

Overcoming Challenges for the Viability of the Beef Industry - Don Schiefelbein

Don Schiefelbein, a respected and experienced beef industry leader, ignites a battle for unity as he challenges beef leaders to set aside differences, find common ground, and save the industry from internal threats during this podcast episode.

This episode is sponsored by Zoetis. Find deworming solutions here. https://www.zoetisus.com/products/cattle/valcor-makes-it-easy-to-be-tough-on-tough-worms

In this episode, you will be able to:

• Learn how to lead with authenticity and credibility, gaining the trust and respect of your team and industry peers.

• Discover the importance of disease traceability in the beef industry and how it can protect your livestock while building consumer trust.

• Explore effective strategies for animal care and consumer engagement, enhancing your brand's reputation and connecting with conscious consumers.

• Uncover the power of unity and finding common ground in the beef industry, fostering collaboration and driving positive change for a sustainable future.

My special guest is Don Schiefelbein

Don Schiefelbein is a highly accomplished figure in the beef industry, with a rich background and extensive leadership experience. He hails from a prominent family farming operation in Kimball, Minnesota, which encompasses a diversified seedstock operation, feedlot and farm. Don's involvement in the industry extends beyond his farming and ranching responsibilities, as he has held key leadership roles in various organizations. He has served as the executive director of the American Gelbvieh Association and has been a board member and president of the American Angus Association and National Cattlemen's Beef Association, among other notable positions. Don's leadership style is characterized by authenticity and a deep-rooted belief in the need for genuine connections within the industry. His expertise and insights make him a valuable guest, particularly when discussing the crucial role of effective leadership in shaping the future of the beef industry.

The key moments in this episode are:
00:00:02 - Introduction

00:01:26 - Don Schiefelbein's Background

00:03:08 - Don Schiefelbein's Leadership Roles

00:05:23 - The Start of Don Schiefelbein's Leadership Journey

00:07:57 - The Importance of Authentic Leadership

00:15:09 - Moving Forward with Different Opinions

00:16:17 - Opening Our Eyes in the Beef Industry

00:19:00 - Enemies of the Beef Industry

00:22:24 - Animal Care and Public Perception

00:25:33 - Misconceptions and Advocacy

00:30:55 - The Importance of Staying in Organizations

00:33:30 - Challenges of Leadership Roles

00:36:38 - The Importance of Effective Communication

00:39:38 - Timing and Comprehension in Leadership

00:42:13 - Pride in the Beef Industry's Demand

00:46:21 - Invitation to Connect on Social Media

00:46:21 - Wrapping up the Episode

00:46:21 - Importance of Conversation

00:46:21 - Call to Action

00:46:21 - Closing Remark

Links:

Full Show Notes: https://www.casualcattleconversations.com/casual-cattle-conversations-podcast-shownotes 

Free Weekly Resources: https://www.casualcattleconversations.com/ranching-resources 

•

The easiest way to create a new revenue stream for your ranch is with LandTrust. Learn more here! www.landtrust.com/a/cattleconvos 

Take Your Ranch to the Next Level

Once a month Shaye hosts Q&A calls between cattle producers and beef industry leaders to help ranchers find answers to their questions and improve their bottom lines. The best part is you get expert insight from the comfort of your own ranch and get to ask any question you want relating to the topic!

Learn More About RancherMinds: https://www.casualcattleconversations.com/ranchermind-events 

Connect with me on Social Media

Facebook - https://www.facebook.com/cattleconvos

Instagram - https://www.instagram.com/cattleconvos/

Podcast Coaching

Do you have an existing podcast or want to start a new one but don't know where to start? Connect with Shaye and she will lay out everything you need to know to get you started on the right foot.

Find podcast resources and coaching opportunities here! https://www.casualcattleconversations.com/podcast-coaching